Setting Up Your Website the Right Way

Choosing an SEO-Friendly Wix Template

Not all templates are created equal. Pick one that’s mobile-responsive, lightweight, and cleanly structured.

Optimizing for mobile

Google uses mobile-first indexing — if your mobile version isn’t optimized, your rankings suffer.

Site speed and performance tips

• Compress images

• Limit third-party apps

• Use lazy loading

Getting Started with Wix SEO Wiz

Accessing Wix SEO Wiz

• From your Wix dashboard:

• Go to Marketing & SEO

• Click Get Found on Google

• Launch SEO Wiz

Entering your business details

Fill in:

• Your business name

• Keywords related to your business

• Business location (e.g., “Digital Marketing in New York”)

Targeting U.S.-specific keywords

Use tools like:

• Google Keyword Planner

• Ubersuggest

• SEMrush

Pro tip: Add location modifiers like “near me,” “in USA,” “New York,” etc.

Keyword Research Using Wix SEO Wiz

Understanding keyword intent

Are users looking to buy, learn, or compare? Align your content with their intent.

Using short-tail vs long-tail keywords

• Short-tail: “digital marketing” (high volume, high competition)

• Long-tail: “affordable digital marketing for realtors in Texas” (lower volume, high conversion)

LSI keywords: What they are & how to use them

These are contextually related terms like:

• SEO strategy

• Organic search traffic

• Website optimization
  Use them naturally throughout your content.

Completing Your Personalized SEO Plan

Page titles and meta descriptions

Each page needs:

• A unique title (<60 characters)

• A compelling description (<160 characters)

Header tags optimization

Structure content using:

• H1 for titles

• H2 for sections

• H3 for sub-sections

Alt text and image SEO

Describe your images clearly to help Google understand them. Bonus: it helps visually impaired users too.

On-Page SEO Best Practices in Wix

Internal linking strategy

Link between your service pages, blog posts, and contact page.

Clean URLs and redirects

Use readable URLs like:
www.yoursite.com/seo-services-usa
Set up 301 redirects for deleted pages.

Content structure and readability

• Short paragraphs

• Bullet points

• Clear CTAs

Local SEO Optimization for the U.S. Market

Google My Business integration

Connect your site to Google Business Profile and make sure info is consistent.

NAP consistency

Use the same Name, Address, and Phone number across all listings.

Location-based keywords

Examples:

• “Best hair salon in Chicago”

• “24/7 locksmith New Jersey”

Blog SEO in Wix

Creating SEO-optimized blog posts

Every blog should:

• Target a keyword

• Use internal links

• Have a CTA

How often to post blogs

1–2 times per week is ideal for steady growth.

Tips to keep readers engaged

• Use images & infographics

• Start with a hook

• Keep it conversational

Connecting Wix to Google Search Console

Submitting your sitemap

• Go to:

• Google Search Console

• Add property

• Submit sitemap: www.yoursite.com/sitemap.xml

Tracking impressions and clicks

Check what keywords people are using to find you.

Identifying technical SEO issues

Monitor crawl errors, broken links, and mobile usability.

Backlink Strategy for Wix Users

Easy backlink opportunities

• Partner websites

• Local directories

• Business listings

Guest blogging and local directories

Write for U.S. blogs in your industry and submit to U.S. business directories.

Tools to track backlinks

• Ahrefs

• Moz

• Ubersuggest

Measuring SEO Progress

Wix SEO analytics dashboard

Check traffic sources, popular pages, and user behavior.

KPIs to track

• Organic traffic

• Click-through rate (CTR)

• Bounce rate

• Average session duration

Using Google Analytics with Wix

Link GA4 to your site for deeper insights.

Common SEO Mistakes to Avoid in Wix

• Using duplicate content

• Not updating old pages

• Not optimizing product descriptions

• Keyword stuffing

• Ignoring mobile design

Advanced SEO Settings in Wix

• Add custom meta tags for Facebook or Twitter

• Block pages using robots.txt

• Set canonical URLs for duplicate pages

Benefits of Ranking Higher in the USA

• More qualified leads

• Higher trust and credibility

• Better ROI compared to ads